A Recap: Reflecting on July’s Energy

Before we look forward to what's in store for August, I’m delighted to share a recap of our vibrant July.

Looking Back: July, a Month of Excitement

July was a whirlwind of energy and discovery for Rubisnacks. a chaotic energy that gets you moving and encountering new things. It’s about the abundance of things to discover and do. 

 

Feedback in Motion: 

Aside from the happy chaos that July brought, it was also the culmination of your feedback in motion: Thanks to your invaluable feedback, we were able to create and launch pieces tailored to your needs. We introduced the reversible Minerva crop tops and Aglaïa leggings, designed to offer both style and functionality for your active and casual wear.

The Making Of...

These designs are based off a blend of your direct feedback, observing what women wear in the barre studio or gym, and through daily use of putting together looks with the prototypes. I took all this information to my design studio and created this collection based off of what you want and need, curating it specifically to the Rubisnacks Woman.

 

New Styles:

We introduced the reversible Minerva crop tops and Aglaïa leggings, based off your need for longer tops you can wear out and leggings to match to a coordinate set. I’m super excited to see how you use them in your daily routine! These pieces are perfect for everything from intense workouts to casual outings, seamlessly blending style and function. Mix and match to your style and needs.

 

 

Preorder Campaigns

We also brought back our preorder campaigns for the Summer Collection. I realize that this is something the community enjoys and that it’s an important part of our brand ethos. Plus, it allows you to embrace sustainable fashion while enjoying exclusive discounts.

 

 

Final Thoughts:

While July was hectic with many tasks and things to do, I will note that the expectations of what I thought I would accomplish versus what I was able to do, didn't fully match up. I find that can often be the case, especially as an entrepreneur with big visions and plans. The challenge is to not let that get me down and rather to learn from it so I can improve. And to remember that what I wasn't able to get through does not diminish what I was able to accomplish!

With closing out July, I look forward to a more restful August, where I can reflect and recalibrate for the Fall season that is soon to arrive.