SNAPSHOTS FROM THE ATELIER
Rubisnacks BTS this month:
We've been busy behind-the-scenes with new designs, making connections, preparing photoshoots, and all the in-between to make it happen.
Come take a look at what we've been up to!
In fashion design, there are usually a lot of different things happening at once
From product design, print design, color selection, mood boards, prototyping, and fittings,
To the business running side, with admin (or fave...!), marketing and social media, and of course, connecting with other business owners for collabs and partnerships.
Ideation to design to protos to patterns
My design process has a lot of different phases. Aside from mood boards and aesthetic direction, there is the actual garment design and ideation. When I design, I put together a mood sketch and a technical drawing for our pattern maker. This includes measurements, construction techniques, and specific shapes.
From here, I usually do a rough, first prototype. This serves two purposes: first, it’s to see how the style should look on the body and if I should make changes. And second, it is to provide a physical sample for the pattern maker to ensure they draft the correct pattern and shape that I envisioned.
Next, the pattern maker will create a digital pattern of our sample size. It will go from idea to sketch to technical drawing to physical sample, back to real-size paper pattern.
After the digital patterns are complete, I get them printed on a large format and bring them to the atelier.
Here, they cut and sew our first prototypes to see how they look, fit, and feel.
Things are coming to life!
Custom Print Design
In addition to bringing our digital patterns to the atelier, I also schlepp over new sample yardage. What is sample yardage? Not only do I design each style, but I also custom design each print. Prior to production orders, I place a small order of each print first to see how the colors and scale look.
And in between all the running around, we're fueling up with lots of flat whites and cool coffee shops. And dogs. There is always time for dogs.
More to come!
That's this month's round of Behind-the-Scenes shots. We've got a ton more to share for next month, with our new prints and photoshoot prep. Stay tuned!